Attached. Please let me know if you have any questions or need revisions.1Running Head: MARKETING STRATEGYMARKETING STRATEGYName:ID:Module Title and Code:Semester/Year:Session2MARKETING STRATEGYMarketing strategyWhen introducing a new concept into the industry, there are always very high chances offailure especially since the organization cannot be certain about how its consumers will react to it.The organization has to identify a profitable niche then ensure the quality of commodity being soldto them is high. Research has shown that it has become increasingly burdensome to spreadinformation about a product to the market (Schuster, 1998). For any organization to stay profitablein the market, it has to employ marketing strategies. How does Colgate manage to communicatethe message to its consumers effectively? How can the organization increase product…
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