Attached. Please let me know if you have any questions or need revisions.Running head: COMPETITIVE ANALAYSISCompetitive AnalysisStudents NameInstitutions Affiliations1COMPETITIVE ANALAYSIS2IntroductionFrom the readings and videos presented in various course modules, I learned thatbusinesses need strategies to remain competitive in the market. I realized that businesses have tofocus on local and international marketing strategies to remain competitive. Businesses make asound analysis of various items and use that information to make decisions. They developmarketing plans that focus on the customers, the environment, and the competitors to devisestrategies to ensure that they succeed. The analysis focuses on the competitors to betterunderstand their strengths and weaknesses in relation to their brand.Key article findingI learned that strategic management of businesses is a determinant of the businessperformance and competitiveness in the market. However, not every organization is successfuldespite having a strategy. The issue of human capital caught my attention. I realized that humancapital is an important asset that can help the organization realize its sustainable competitiveadvantage (Widodo, 2018). Therefore, when the business properly manages the humanresour…
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